Alana Burnside
Chief Executive and Director of Marketing
Alana is responsible for leading the strategic development of the Industry Super Funds Joint Marketing campaign and ensuring continued value is generated for the funds that participate.
Alana has worked in marketing and advertising for nearly twenty years and has been with ISA since 2010. She brings to ISA an understanding of integrated marketing and advertising principles having held various roles at advertising agencies in the past, with a particular focus on behaviour change initiatives.
She holds a Masters Degree in Marketing from RMIT University.